Design
Let's get started.
ACHIEVE
CLARITY,
COHESION
& GROWTH
SERVICES
Every collection becomes sharper, cohesive, and aligned with your audience. Gaps are addressed, strengths amplified, and product decisions are tied directly to growth, margin and positioning.
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Assortment Optimization: Align to maximize margin, impact & scalability.
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Whitespace Discovery: Identify clear opportunities.
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Range Planning & Product Architecture: Balance innovation, performance & potential.
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Design Team Leadership: establish clear goals and the systems to achieve them.
02 CREATIVE DIRECTION
Defining Creative Direction as a decision framework. Ensuring innovation, materials and product intent are elevated by a cohesive vision.
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Future Forecasting: Anticipate and identify trends, colour, material innovation that translate into meaningful product concepts.
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Design Guards: Establish visual and product guardrails to maintain clarity and distinction in the market.
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Inspiring roadmap: Align product team around a shared vision.​
03 APPAREL DESIGN
Design leadership that achieves brand clarity, performance goals, customer connection and market distinction.
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Lead multi-category apparel collections. Defining silhouette, materials, trims, and cohesive product stories.
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Apparel design informed by research, wear-testing, and user feedback, with fit consistency across the range.
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Translate product briefs into commercially successful designs.
04 APPAREL GRAPHICS
Custom artwork that connects with authentically with your audience and amplifies your brand mission.
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Develop seasonal and evergreen graphic direction: Mens, women's, kids and accessories.
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Custom design artwork: repeat patterns, placement graphics, trim design, applique.
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Create production ready artwork and factory specs that align with production requirements and budget
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Establish graphic standards, templates, and workflows to improve consistency, efficiency, and quality across seasons.
05 1:1 COACHING
Through focused one-on-one sessions, we clarify challenges, uncover blind spots, and establish frameworks to navigate design, product, and business decisions. You will advance in your career, lead teams effectively, and enjoy the process.
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Solve creative bottlenecks and launch market-ready collections faster.
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Align product strategy with business goals to unlock scalable growth.
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Wearing every hat in your business? Structure your process for results.