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CREATIVE DIRECTION

Providing an ownable design POV that supports brand vision and goals.

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Future Forecasting

This defines where opportunity exists before design begins.

  • Macro and category-specific trend direction

  • Trade show, runway, and retail sythesis

  • Brand-relevant forecasting for products, silhouettes, colour, and materials

Seasonal Colour Direction

Collections that are intentional, cohesive, and elevated.

  • Seasonal and evergreen colour direction 

  • Custom palettes aligned to brand, market, and customer connection

  • Cross-category cohesion to support merchandising and seasonal flow

Design Guidelines

Establishing your brand's visual point of view. The guide that directes all product decisions and aligns with future goals.

  • Defining a clear product point of view across materials, graphics and silhouettes.

  • Fit protocol, process, materials innovation and development guardrails

Select Clients

Trend research

Lululemon

Colour & Concept

Creative Direction for optimal sales

FisheWear

Creative Direction

Print and Graphic design for custom apparel

SAXX 

Creative Direction

Inspiration for apparel brands

Tentree

Trend Forecasting

Get in Touch

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Sarah Anderson
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